Its good to talk (as they also say in the ads)

I'm working my way through a list of utility companies, banks and other organisations to notify them of our move. Last night, I rang British Telecom and heard the following message.

'We are currently experiencing a high volume of calls. You may wish to call back between 11 and 4 or after 8pm when we receive less calls"

And what time does this call centre close? 8pm.

I decided to remain on hold and wait. It seemed a safer bet than ringing back when they were closed.