We did a brewery tour and drank a lot of Belgian beer.
I'll admit that our decision to go to Bruges was based on loving the film In Bruges. Partly because it was cheap and convenient on the Eurostar, but mainly it was because of the film. However, we didn't encounter any Irish hitmen. Our trip did include the following:
I took a lot of photographs of the picturesque views, especially the canals.
We went to a free music festival, where the audience seemed to consist mainly of glum clowns
I drank an "interesting" coconut beer from a coconut bowl.